Putting a commercial property for sale in London can take its toll on just about anyone even the seasoned real estate broker. The deed is pretty taxing but with the right strategies and procedures, it need not be as taxing as it’s presented to be. That said, here are some do’s and don’ts to get the ball rolling.
Do prep it up ahead of time. You cannot expect to sell a defunct and forlorn looking asset for a good price even if it’s in an economically strong city like London. That’s like asking the sky to make it rain diamonds. In order to attract interested buyers, you have to make sure that the property looks appealing and is entirely functional. You have to make the needed repairs and updates. A fresh coat of paint would even do wonders. Increase the curb appeal. You can even stage the property. Make that effort and it’ll pay off.
Don’t forget to target your audience. Selling a commercial property is still business at the end of the day. This is also the reason why you need to know your market and cater to their needs. Find out what they’re looking for and where they’re looking at. Depending on factors like location, accessibility, foot traffic, neighboring establishments and structure type, your market can vary.
Do make use of effective advertising tools. Marketing is a primal need when it comes to this task thus the need for advertisements. You need to communicate the asset’s availability otherwise nobody will step up to take it no matter how great the offer is. There are many ways to market an asset and your budget and your target market are deciding factors here. You can go traditional, digital or both. Make sure that you take advantage of free but effective channels too such as social media and word of mouth.
Don’t make the asset hard to visit. An open house, referred to as a period of time during which a commercial property for sale in London is open to the public for viewing, is very crucial. Buyers are sure to be turned off by assets that cannot readily be personally seen and more so for those that are hard to visit. Others would even want to have it surveyed prior to contract closing. Make it easy for them. Make visiting schedules known and allot time to it.